Taipei International Computer Exhibition ends

The annual "COMPUTEX TAIPEI" can be called a global communications industry event. According to statistics from the organizer Taiwan Foreign Trade Association, the number of visitors this year exceeded 130,000, including 38,300 international buyers from 173 countries, up 6% from the previous year.

The top ten buyers and regions are Japan, the United States, China, Hong Kong, South Korea, Singapore, Indonesia, Thailand, Malaysia, and Germany. With more than 60% of Asian buyers and nearly one-quarter of European and American buyers, COMPUTEX TAIPEI is not only the primary buyer platform for Asian buyers, but also the most important gateway for ICT companies outside Asia to enter Asia.

Tablet is still the biggest highlight

During this Computex exhibition, the mutual difference between ASUS and ACER was a major focus. At the press conference before the exhibition, Chairman ASUS revealed the product to the outside world with a dramatic approach. The theme of the event was "We Transform". The product launched includes the latest ASUS Transformer Pad Infinity, the world's first device equipped with Tegra 4. The Tegra 4 is powered by a quad-core ARM Cortex-A15 CPU, a second-generation battery-saver core, and 72 custom GeForce GPU cores.

Among the new products introduced by Acer, the most eye-catching non-5.7-inch Liquid S1 tablet phones are the only ones that lock the high-end smartphone market. Acer also introduced the Iconia W3, an 8.1-inch Windows 8 tablet PC, and the next-generation Ultrabook Aspire S3. , S7 notebooks, and V series laptops.

Although the tablet is in the limelight, the development of laptops, especially game-type notebooks, is still worth noting. With Intel's introduction of the new generation processor "Haswell", it means that there will be a large number of new laptop models equipped with Intel's Haswell processor. The Haswell processor, together with the NVIDIA GPU, enables higher power efficiency and allows the new laptop to be 40% thinner and 40% lighter than last year.

For the game category, ASUS exhibited the G750. This model can be equipped with a GeForce GTX 765M, GTX 770M or GeForce GTX 780M. At the ASUS booth, the audience was very enthusiastic to try this new G750 game dedicated laptop. Acer's Aspire V3 is equipped with a GeForce GTX 760M GPU, which has excellent performance, design, and cost-effectiveness.

Regarding the design of mobile devices, He Yongsheng, chief marketing officer of HTC, shared his insights at Computex's "Gone Jumping Generations - Forward-looking Future Technology Summit Forum." He emphasized the need to perceive the user's real needs and integrate it into the product design and development process in order to create products that meet or even exceed user expectations. He Yongsheng said that HTC's observations of new generation of users include boldness, sharing, freedom and independence, creativity, preference for metal materials, wishing to choose information, focusing on audio and music and music, and sharing photos on social networking sites, having social links, etc. Therefore, the design of the mobile phone must revolve around the above-mentioned spindle.

International manufacturers appear in forums to discuss forward-looking trends

In fact, in addition to the exhibitions of various companies attracting people's attention, a total of 162 sessions of forum activities during this exhibition also attracted 11,340 participants. Among the many forum activities, the above-mentioned "Growing Generations - Forward-looking Future Technology Summit Forum" has attracted the most attention.

The summit invited four high-tech executives from Qualcomm, ARM, Ericsson, and HTC to present a series of keynote speeches. The forum's main axis moved around smart phones, tablet computers, etc. Equipment, this is taken for granted, because in 2012, the number of chips used in smart phones and tablets has surpassed PCs. And with the rapid growth of mobile devices, the challenges of 1000x data are also coming.

Mr. Ian Drew, executive vice president of Market Intelligence and Market Development, the most important handheld computing architecture in the world, shared in his speech how to use innovative technology and business models to respond to the advent of the era of big data.

Ian Drew pointed out that in mobile applications, the editing and sharing of audio and video will remain the focus of mobile computing in the future, and a large number of mid-level users will expect to use more advanced audio and video capabilities. ARM's new Cortex-A12 is the market for mid-range handsets, allowing mid-range handsets to also have the high-performance capabilities of high-end handsets.

According to data provided by ARM, due to the drive of social media, smart phones of 200-300 dollars will be the fastest growing market in the next year, and it is estimated that by mid-priced smart phones and flat-panel sales by 2015 It will reach 580 million units.

Data and networking demand skyrocketing The Biga Data era

Steve Mollenkopf, President and Operational Director of Qualcomm, pointed out that the rapid increase of data traffic in mobile communications will bring a 1000x data challenge to the communications industry in the next ten years. Furthermore, through the omnipresence of sensors on mobile devices, The connection between the virtual world and the real world will be even closer, and mobile devices must be able to stream mobile data in a more efficient manner.

According to Ericsson’s latest “mobile trend report”, the overall data traffic is expected to grow by 12 times before the end of 2018, of which the largest growth in video traffic is expected to account for 50% of the total mobile data traffic. This is because the main application of mobile devices has been The voice and text features turn into services such as apps, music, and video streaming, which creates more data traffic. According to Mr. Arun Bhikshesvaran, Marketing Director of Ericsson, a global communications technology solutions company, data traffic will be dominated by devices such as smart phones, mobile PCs, tablet computers and mobile routers in the coming years. According to the above-mentioned experts, the challenges faced by the capital communications industry can be foreseen, and how to deal with the advent of the Big Data era with more advanced designs and technologies.