Traditional lighting market gradually withdraws from the historical stage

Recently, “responding to the adjustment plan and leveraging the 'Northward Reform', the traditional and old commerce and trade industries are in urgent need of transformation and upgrading”, which has become the biggest cry for all types of businesses and the citizens around the old market. Taking the lighting industry as an example, in the west where the economic development is rapidly rising, the lighting industry is still at the low end of the international industrial chain, and the lighting industry is undergoing transformation and upgrading. The medium-planning and the introduction of the “Northern Reform” policy also mean the government. The lighting industry chain will be vigorously promoted to both ends of technology research and development and marketing to enhance the overall competitiveness of the industry.

Shuffle the traditional market gradually withdraw from the historical stage What is the industrial upgrading? Isn't there just modern facilities, and the large-scale commerce and trade market has been upgraded? Certainly not! Relevant experts told the author that the real industrial upgrading should be the gathering of global industry resources, the formation of integration of technology, industry and trade, and the upgrading of “industry centers” based on R&D, design, brand marketing, and corporate headquarters, such as the construction of the western city of Love Lights. Lighting procurement center.

The industry believes that lighting manufacturing and commerce must move from being bigger to stronger. It is necessary to promote the leap-forward development of new light source industries, and to strengthen the promotion and promotion of regional brands. We must use a unified marketing brand for business centers, and actively develop e-commerce, from street stores and It is an inevitable trend for the development of the lighting industry sales model that the decentralized old market gradually shifts to centralized sales operations.

The author learned from the relevant government departments that during the "12th Five-Year Plan" period of industrial upgrading and urban development, the modern service industry will be a new driving force for economic growth. This requires the traditional industries such as the lighting industry to achieve a full upgrade from manufacturing to marketing, so as to gradually increase the influence of the industry's international market. The person in charge of the relevant government department told the author that after the completion of the international lighting industry commercial real estate complex such as the Ai Deng Bao Western Lighting Purchasing Center, the transaction will be more standardized, safe and reliable. The external environment of the transaction will also be upgraded. The service will also be more standardized. It will gradually realize unified management, unified after-sales service, unified logistics, and unified publicity. It has great influence on the lighting industry in the entire western region and is also the future of the west. The inevitable direction of development of the lighting industry.

Industry veterans said that in the upgrading and transformation of the western lighting industry structure, the western lighting lighting procurement center in Ai Deng Bao will not only help improve the marketing enthusiasm of small and medium-sized lighting companies, but also greatly integrate product, logistics, warehousing and accessories systems. Lighting companies from "business" to "business". At the same time, a tight sales platform will inevitably bring competition. Brand competition will make some companies stand out. This will also change the status of the lighting lighting industry, which is big but not strong, but not perfect, especially for enhancing market exchange and increasing professionalism. It is of great significance.

A certain brand of lighting dealers said that the emergence of the western lighting lighting procurement center is the result of market demand. Lighting trade and display environment gradually changed from street-side stores to concentrated industrial and commercial complexes. The lighting industry sales model was developed. trend.

The goal of assisting the upgrading of cities Wang Yutao, general manager of the lighting lighting procurement center of Love Lighting West, told the author: “Love Light Castle will exert its own influence on the project, the advantages of commercial and industrial clusters, and actively participate in the formulation of national standards and industry standards, and improve the corresponding quality management. Institutions, various inspection and inspection platforms, and strengthening of the western lighting price index and other industry discourse rights; the reason for this kind of operation is that the ultimate goal of the western lighting lighting procurement center of Ai Deng Bao is to leverage the industrial transformation and upgrade to help upgrade the city.”

It is understood that in order to regard independent innovation as the central link of industrial optimization and upgrading, the future will also create a key platform for the western lighting lighting procurement center of Ai Deng Bao, including the lighting and creative design industrial park, the lighting industry design demonstration base, and the skills training base. Technology business incubators, etc. At the same time, the professional operation team of the lighting lighting procurement center of Ai Deng Bao will also integrate the overall brand operation of the project and international exhibitions in an all-round way to promote the project into an orderly and positive development direction.

Related experts in the industry stated that the steady development of the western lighting lighting procurement center in Ai Deng Bao will effectively consolidate industry resources under the dual policies of mid-planning and “Northward Reform,” and promptly promote the upgrading and transformation of the western lighting industry from employment. , industrial clusters, regional branding and many other aspects have effectively promoted urban upgrading. The urban upgrading will accelerate the traditional lighting business reshuffle, promote the upgrading of the lighting industry, the two promote and enhance each other, will be to achieve a positive situation of government, enterprises, businesses and win-win situation, it is worth promoting and learning from all walks of life.

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