VR/AR Ten Year Forecast Report: $38 Billion in 2026

The augmented reality and virtual reality market research institution Greenlight Insights recently released a 10-year forecast report, which pointed out that the global virtual reality market will show modest growth in the next two years. Greenlight Insights and VR Media RoadtoVR have jointly released the "Virtual Reality Industry Report: Fall 2016" market research report, Greenlight Insights said that the US VR market revenue will be in the "inflection zone" in the next 5 years, and then will reach in 2026 $38 billion in revenue.

Clifton Dawson, executive director of Greenlight Insights, said: "The release of the Playstation VR and Microsoft's entry are very important, but we have already discovered some key changes that will change the trajectory of the entire VR industry. From connecting VR to one The definitive transformation of Huan Xian, several 5G technologies in major global markets, and non-entertainment applications of virtual reality will promote the development of the market after 2020.

According to Greenlight, technologies that need to be improved in the future include portability, comfort, high resolution, low latency, head tracking, room-based tracking, eye tracking, and spatial sound effects.

Greenlight predicts that by 2020, the game will always be the main position of the consumer VR market. However, after 2020, the corporate market will exceed the consumer market and will account for 58.9% of revenue. Greenlight predicts that VR hardware (headsets, VR cameras, and others) will account for 61% of total VR industry revenue in 2026. The 360-degree camera (VR camera) revenue will be close to 4.6 billion US dollars in 2026.

Stephen Marshall, Senior Associate Director of Greenlight Insights, said: “Many observations and observations have made very optimistic predictions for the VR industry. In this fast-growing industry, the most useful prediction is that it can comprehensively reflect the VR, AR, and MR models. As well as unique use cases and market drivers, this is how Greenlight approached this new forecast."

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