Smart TV sells? PPTV push 3999 yuan 65 inches 4K new products


On July 21, PPTV released its 65-inch 4K smart TV new 65C2 in Beijing. The biggest feature of the TV is the low price, only 3999 yuan, will be the first in August in Suning's online channels and offline store users to sell, and as a comparison, most of the 65-inch 4K TV prices are in the million about.

According to reports, PPTV-65C2 uses a 65-inch four-color 4K IPS hard screen, resolution of 38402160, the overall use of a black narrow frame design; equipped with a dual-core 1.5GHz Mstar 6A638 Cortex-A53 processor, Mail - The T720 MP2 dual-core GPU with 1GB+8GB of memory has H.265 decoding capability, which is generally of medium mainstream level.

On the system, the PPTV-65C2 uses a PPOS system based on the Android system. It adopts the cross design of the interactive and hovering UI. At the same time, it is more crowded for the elderly and children to watch TV. There are more pairs on the content recommendation. This group of people has focused on. At the same time, it covers all the resources of the licensees CIBN and PPTV itself, and has begun to invest more resources in films, sports, animation, and other resources, such as "Warcraft", La Liga, "One Piece" and other popular resources.

Relevant data show that as of December 2015, China’s TV ownership has reached 400 million units, of which smart TV has accounted for 1/4, about 100 million units, and active operating terminals are about 30 million units. The market is huge. PPTV launches low-priced TV products, and also expects to further increase product sales, obtain more users, combine its resources and big data, and thus provide more high-value-added content in terms of content and services. In any case, for our consumers, the fierce competition in Internet TV has indeed given consumers a certain price advantage in terms of price, and they hope that with more benign competition, consumers can buy more quality products. product.

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